Are You Post-Lockdown Ready?
They say it’s not about how you go down, but how you get back up again. How you react to adversity is the real show of strength. We’re big believers that when everyone else is closing ranks is the perfect opportunity to get ahead by getting back on the front foot and being the fastest out the gate. So we’re asking - Are you “Post-Lockdown” ready?
The drinks industry has been hit harder than most. No pubs. No restaurants. No clubs. It’s beyond tough. But the innovators and the brave ones looking forward instead of back will be the ones to thrive when we get back. So to help out we’ve put together our top 3 products to help you jump ahead of the competition. And the best thing is you don’t need to spend a penny to get in front. You can start the design stage, get your quantities and product spec right now, so all you have to do when you’re good to go, is press the button.
1 / Parasols
Why.
Parasols are undervalued when it comes to brand merchandise or POS. Custom brand parasols are your way to own an outside space and this summer, that’s going to be some big real estate to control. Most drinks brands have their own version in their collection.
How Long Do They Take To Make?
If you go Custom they take around 10 to 12 weeks to make, so to hit the summer you would want to get an order organised for mid-March to get a delivery ready for June/July. For UK options we can produce much faster (average 3 to 5 weeks).
Design & Cost.
Designs are free and you can get a whole host of custom options from canopy shape, colours and design, height adjustable or static. You can even choose the frame. You can import (for quantities of 250+) to keep the costs down (average is around £20-24 per unit) or for smaller/shorter lead-time runs you can go for a UK off-the-shelf option. Designs are a little more limited but you’ll pay more of a premium (average price is £90-£110 per unit).
2 / GLASSES
Why.
As well as being essential to your brand, your glassware is one of your only merchandise items that your customers pick up, look at, hold close and take with them, every single time they use it.
How Long Do They Take To Make?
For stock-held glass expect production to take around 4-6 weeks. An order in early/mid March would get you your new glass delivered by the end of April. Ask us about “Scheduling” too if you’ve got bigger orders and want to maximise your value.
Design & Cost.
Again designs for your new glassware is free. This is your chance to be creative. Your chance to stand out. You can print in one position or create all over custom artwork, and our technical design team will help you get to the solution that fits your brand message best. We can offer Standard, UV or Ceramic print options to best meet what you need. Price is on request, but due to our global sourcing network, expect the most competitive in Europe. We can’t say we “guarantee” we can save you money, but we will save you money.
3 / Ice Buckets
Why.
Ice Buckets hit you two times. One for the function (you can hold lots of bottles & keep them cold) and one for the brand connection. It’s a subtle but powerful mix that impacts the consumer’s subconcious, and when left on the table (post-lockdown the table will be EVERYTHING) your brand can become the unofficial sponsor of the their night/day.
How Long Do They Take To Make?
Depending on your design you should expect production to take around 6-8 weeks, so if you want to hit those warmer days and nights you should look to get orders in around mid-March.
Design & Cost.
Like everything with us designs are FREE. The creative process is all part of our service. You can print, engrave, deboss or full wrap. It’s all down to the look you want achieve & the style of Ice Bucket you go for. We’ll work with your brand to develop the right look on the right bucket for the right project. Price again is on request, but AGAIN due to our global sourcing network, expect the most competitive in the UK and Europe.
So that's it. These are our top 3. But to be honest they might not be yours.
All in all it’s reset time. It’s time to regroup and get ready to come out flying. That might be something brand new or it might be maximising value for your existing POS collection, either way an email into us can only help. Just hit one of the buttons and let’s get started. Whatever the product, whatever your project.